In "Pinay's Ciudad: GMEA 2016 Mindanao FINALIST

It is always so interesting for me to be experiencing things outside of my original passion which is MEDICINE! 

Thus, being a GMEA 2016 FINALIST for SOCIAL MEDIA CAMPAIGN OF THE YEAR as a BLOGGER and part of the TOP THREE and joining this for the first time is (personally) indeed amazing!  

And more amazing since the Winner for the same category, Davao Eagle Online is an internet publication and a community blog!

Congratulations most especially to ULYSSES JOHN ALMOCERA, Finalist for Blogger of the Year, also from Zamboanga City!

I think it is the first time for Zamboanga City to join GMEA and UJ and I are the ONLY finalists from Zamboanga City... and both of us from the Social Media Division.

Being part of the GMEA 2016 shortlist (89 out of 444) is an honor in itself and thus, I would like to congratulate my friends, RG Antonet Go and to the many reporters in E-Media, Rey Bayoging, Gil Climaco, Frederick Atilano, Gino Torres, Jonathan Jalon and Joe Rebollos for their very worthwhile entries!

 It is great to meet other Zamboanga delegates there, with Edgardo Lorenzo Vano (Judge), Jose Maria "Bong" Bue (Screener) and UJ Amocera. Nice to know you, Rod Acuzar..... till we meet again!

Zamboanga Team, Judge Ed Vano, Screener Jose Maria Bue, Finalist UJ Almocera, friends Rod Acuzar and Leizel De Sosa,  together with PR Works, Mafe and Van!

And to PR Works: Doris Mongaya, Mafe Barcelo and Van Minoza, thanks for the invitation to join GMEA 2016 and the coordination and the new friendship!

I had this photo with Globe's SVP for Corporate Communications, Ms. Yoly Crisanta.

And so glad to meet again, Ms. Kiss Basillote Ekong of GLOBE Southern Mindanao! 

Plus the presence of CITO BELTRAN as special guest and keynote speaker with his very inspiring speech!

The GMEA 2016 is dedicated to Ciudad Medical Zamboanga (and the whole CMZ workforce) since this institution has given me so many reasons to share a story, with all the innovative initiatives we have, especially, the CMZ BRA Campaign Project plus the CMZ STEPH and so many other activities! As we continue to serve, there will be more tales to tell.

Attending the GMEA 2016 Awards night is an eye-opener, a venue to meet new friends and a happy learning experience... a look into a different world!

Thanks to Leizel De Sosa for being there and for being my photographer!

Congratulations to all the GLOBE MEDIA EXCELLENCE AWARDS winners from the SHORTLIST to the FINALISTS and to those who bagged the TOP SPOT!

P.S. I never realized how much I love telling stories and writing until 2011 when Charm Dalguntas, CMZ FO and Juvee Calica, CMZ HR​ urged me to start blogging... with all hesitation! Now, the rest is history.

Again, I would like to thank all my teachers in STC Cebu and UP College Cebu for teaching us ENGLISH and communication very well...  it all started there!!!

January 1, 2016 Blessing 4: CMZ BRA Christmas Tree

Blessing 4: CMZ BRA Christmas Tree

Thanks so much to ALL who took the time and effort to LIKE the CMZ B.R.A. (Bra to Raise Awareness) Christmas Tree at the Robinsons Galleria Facebook Page amidst the Christmas and new Year high!

We appreciate this so much!! And more so, for our dear friends who took the Time for their selfies with the BRA Tree! We are so touched and we pray for abundance of blessings for YOU and YOUR LOVE ONES as we journey through 2016!!! 

CMZ BRA ART 4: B.R.A.LENTINE WALL @ FEBRUARY 2015

Ciudad Medical Zamboanga's fourth CMZ BRA ART created for the CMZ B.R.A. (Bra to Raise Awareness) Campaign Project is the the CMZ B.R.A. (Bra to Raise Awareness) lentine Wall and Photo Booth!

with the Ateneo De Zamboanga's Psych Students in CMZ: on Valentins's Day after distributing the goodies for all patients! 

It is now Valentine's month and Valentine's Day being a festive and happy season was an ideal time for another BRA Art Project!

Thanks to Ms. Cristina Bolo and Ms. Charlene Francisco who spearheaded the creation of the BRA Heart together with the CMZ Maintenance Team and the CMZ Radiology Team, upon the instruction of the CMZ BRA Campaign Project Head, Dr. Filipinas Rojo!
Here are scenes from the making of the BRA Heart!

January 2015: AO Ruby Puzon and Cristina segregating the pink bras

Tin and Cha gluing the bras in place

RG Antonet was there while we were making this!

And of course, the first BRAlentine selfie!

This CMZ B.R.A.lentine Wall was put up at the front parking lot of Ciudad Medical Zamboanga close to the Pharmacy from February 1 to 28, 2015. 

The CMZ B.R.A.lentine Wall and Photo Booth was a very happy scene although others were a bit shy to have their selfies there!

For Valentine's Month 2015:

Give your LOVE the gift of wellness... Give her an Annual Breast Exam! 
Love your breasts, Have them checked!!
Have a Selfie or a Groufie at this Photo Booth and win prizes by visiting the CMZ Breast Wellness Center!!!

Have you thought of these things, too?
A healthy lifestyle decreases the risk of Breast Cancer!

CMZ Breast Wellness slogan for 2012-2013:m

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

CMZ BRA ART 3: B.R.A. CHRISTMAS TREE

Ciudad Medical Zamboanga's third CMZ BRA ART created for the CMZ B.R.A. (Bra to Raise Awareness) Campaign Project is the CMZ B.R.A. CHRISTMAS TREE and requested by E-Media Broadcast Center!

This Christmas Tree is made of more than 200 brassieres!

CHRISTMAS was coming soon and the E-Media Broadcast Center had a whole line-up of Christmas activities! The E-Media Team c/o President Rey Bayona Bayoging requested the Ciudad Medical Zamboanga Breast Wellness for a Christmas Tree made of BRAs and also their way to support our Advocacy.

Interestingly, the BRA Christmas Tree had its share of exposure as the Grade School kids under the Department of Education headed by Pete Natividad presented almost every morning their Drum and Lyre presentations complete with dancing and majorettes! 

Thanks to Ms. Cristina Bolo who spearheaded the creation of the BRA Christmas Tree together with Ms. Charlene Francisco, Breast Wellness Nurse, the CMZ Maintenance Team and the CMZ Radiology Team, upon the instruction of the CMZ BRA Campaign Project Head, Dr. Filipinas Rojo!

This B.R.A. CHRISTMAS TREE installation art was lighted at the E-Media during the E-MEDIA OPEN HOUSE last November 22, 2014 together with the CMZ workforce and thousands of E-Media guests and supporters who came over for the special E-Media Event!  The BRA Christmas Tree stayed at the E-Medial from November 15, 2014 to January 6, 2015. 

Another interesting E-Media innovation was the hanging of the Christmas messages at the tree and with a raffle on christmas Day for free Mammography c/o the CMZ BRA Campaign Project and lots of other great prizes like cellphone c/o E-Media and their sponsors.

Fifty CMZ workforce joined during the lighting of the BRA Christmas Tree together with Ms. Shanaine Magracia, 2014 CMZ Breast Wellness Ambassadress and Miss NSO 2014 winners, Miss Krista Cabaron and Ms. Krizelle Wee.

Thanks E-Media for being one of our main partners and supporters for the CMZ BRAngay Project.

Have you thought of these things, too?
A healthy lifestyle decreases the risk of Breast Cancer!

CMZ Breast Wellness slogan for 2012-2013:m

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

CMZ BRA ART 1: CIUDAD B.R.E.A.S.T. INSTALLATION ART

Ciudad Medical Zamboanga's first Installation Art created for the CMZ B.R.A. (Bra to Raise Awareness) Campaign Project is the Ciudad De Zamboanga B.R.E.A.S.T. (Bra to Raise Early Awareness for Screening and Treatment) Installation Art.

CIUDAD B.R.E.A.S.T as conceptualized by Rameer Tawasil and
the individual bras are made by CMZ workforce and
partners and friends from the Zamboanga City community!

The size of the giant bra installation art was 16 feet width x 8 feet depth x 14 feet height. 

During the transfer of the Ciudad BREAST to Paseo Del Mar!

See this to appreciate the size!

On the little posts are Advocacy words on Breast Cancer Awareness!

putting up the larger posters of the CMZ B.R.A. (Bra to Raise Awareness) Campaign Project!

The Ciudad BREAST was on display at the front parking of Ciudad Medical Zamboanga from March 21, 2014 to May 13, 2014 and moved to Zamboanga City's main public park, Paseo Del Mar from May 14, 2015 to February 7, 2015!

Rameer Tawasil conceptualized the idea as we (Rameer, Dante Corteza and Dr. Filipinas Rojo) were discussing about Art in advocacy during the judging of the CMZ Art Contest on SOCIAL HEALING after the Zamboanga siege in 2013.

The use of Bra is indeed a novel idea and jokingly, I told Rameer, "The policemen might arrest us!" 

We also floated the idea to our staunch Breast Wellness supporter, Hon. Myra Paz Abubakar, Zamboanga City Councilor and she said, "We might need a consultative meeting with women's groups and religious groups."

There were skeptical comments when we started such as "Women would never give up their bras up to the time they are tattered."

But I was so excited with the idea and so decided to make a GO of this initiative, although, really wondering how we can come up with this Installation Art.
... how to gather so many bras for the artwork?
... who would give bras?

BUT, this is what the Philippine Quality Award calls INNOVATION!
I always wondered how we can ever come up with something innovative... and, if there is such a thing!
When this came up, I knew "THIS IS IT!"

So much has happened since our early discussions on how to use bras in our Advocacy for Breast Cancer Awareness and coming up with more Installation Art with the help of our own staff and contributions from the Zamboanga City community and our friends from abroad is really heartwarming!

Thank you so much to the City Government of Zamboanga for allowing us to present the Ciudad BREAST to the Zamboanga City community and the visitors for 9 months! You really helped us in our Breast Wellness and Breast Cancer Awareness advocacy! 

I remember a middle aged woman commenting, "This is such an insult to womanhood!" (Insulto ito sa kababaihan! in Filipino).
Fortunately, our maintenance guy was there fixing the Art and was brave enough to share that this Artwork represents advocacy in Breast Cancer Awareness and he showed her the little Infographics (posters) which she read... then, she asked, "Can we still give Bras?"

This is just the beginning but the campaign is growing and hopefully, very soon, we may touch more and more women in Zamboanga City!!!

NOTE: An installation art is a temporary 3D art structure and artist, Rameer Tawasil (main artist) was expecting it to stay at the Paseo Del Mar for about 2-3 months... so 9 months is really awesome!!!


Have you thought of these things, too?
A healthy lifestyle decreases the risk of Breast Cancer!

CMZ Breast Wellness slogan for 2012-2013:

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREASTS POST 7

My seventh LOVE YOUR BREASTS post is the Zamboanga City landmark...Mount Pulongbato, which they say is an intrusion type of volcano, forming a magma dome (on the readers left). 
Compared to the rest of the mountains in Zamboanga, Mount Pulongbato is made up of solid rock. 

The other mountain is Barangay Muruk in Pasonanca where runners and bikers now frequently go to for their adventure runs.

Did you have any idea that this was a volcano?

Have you thought of these things, too?
A healthy lifestyle decreases the risk of Breast Cancer!

CMZ Breast Wellness slogan for 2012-2013:

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREASTS POST 6

My sixth LOVE YOUR BREASTS post shows apple tarts from Lantaka Hotel By The Sea.

These yummy tarts were made by my friend, Alan B. Dela Cruz during Monsi Dela Cruz birthday celebration!

Have you ever thought of these?

CMZ Breast Wellness slogan for 2012-2013:

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREASTS POST 5

My friend, Irene, had an Ultrasound to see the life inside of her! Then, she gave me these pink "gummy hearts", so timely for the Valentine season!

I would like to share some trivia on the CMZ Breast Wellness Center. 

This program was proposed by Dr. Marissa Lim, breast advocate. She participated with an OCIL (Online Collaborative Interactive Learning) under Dr. Reynaldo Joson, presently, CMZ's consultant, mentor and friend. The Program was recommended by the CMZ Medical Director (2012-2014), Dr. Filipinas Rojo to the management team. Dr. Joven Monsanto as President of CMZ, in turn, presented the Program to the CMZ Board of Directors who approved of the program last February 2012. 

CMZ Breast Wellness slogan 2012-2013:

Have You Been Checked?

CMZ Breast Wellness slogan 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREASTS POST 3

My third LOVE YOUR  BREAST post was still inspired while I was at the Conference at the Mactan Shangrila, and now, even these mini pizzas look like breasts!

Isn't this grave? (Does this translate to Grabbbbeeeee man!)

Here are some trivia:

The CMZ Breast Wellness Center was launched last March 20, 2012 and also serves as the premier Corporate Social Responsibility of Ciudad Medical Zamboanga.

CMZ Breast Wellness slogan for 2012-2013:

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREAST POST 2

My second LOVE YOUR  BREAST post was inspired while I was at the Mactan Shangrila, and these are seen as chandeliers and also as wall art! 

Do you know what these round things are?

You guessed it right!
It is the sea urchin shell minus all the spikes!

I remember in Grade School, I had to report on sea urchins and they belong to Phylum Echinodermata!

Of course, in High School, many of our friends were "spiked" by these sea urchins in the beaches of Mactan Island in Cebu!
And as advised then, one needed to pee on the spikes as treatment! (Any comments?)

So much for sea urchins... since I was fixated on our B.R.A. Campaign, the sea urchins now look like breasts!

Just a few reminders:

CMZ Breast Wellness slogan for 2012-2013:

Have you been checked?

CMZ Breast Wellness slogan for 2014:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign Project slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

C.M.Z. LOVE YOUR BREAST POST 1

My first LOVE YOUR  BREAST post was inspired while I was in a conference at the Mactan Shangrila, and served for morning snacks are these small burger buns, with nipples! 

Instead of getting just one, I had to get two, with the photo image already in my mind!

CMZ Breast Wellness slogan:

Love Your Breasts

Have Them Checked!

CMZ B.R.A. Campaign slogan:

Bra to Raise Awareness Campaign

The Awareness starts with us!

CMZ B.R.A. Campaign Project 2014

I am really busy these days with the Ciudad Medical Zamboanga B.R.A. (Bra to Raise Awareness) Campaign, and now I realize, I am now a bit fixated with my own project.

After flooding "In Pinay's Eyes"with Pray for Zamboanga posts, I will now flood you with Love your Breasts posts.

Here is a sneak preview for my next set of Love your Breasts photoblog posts!

Let us all be BREAST AWARE!

Love your breasts.

Have them checked!